Project Over view
Flexiseat is an online store that sells high-quality seating systems for the home and office.
The company offers a wide variety of products, from armchairs to sofas, including office chairs, dining chairs, computer chairs, and more.
Flexiseat products are characterized by high comfort, luxurious and aesthetic design, as well as the use of high-quality materials. The company offers a variety of customization options for products, to ensure maximum fit to the needs and taste of customers.
Design process
Responsivity
Responsive adjustment for mobile
UI
Components
Wireframe
Website creating
Smart animate
Prototyping
Research
User research
competitive analysis
Collecting references
Task analysis
Brifing
Target audience
Young or mature couples with high incomes. They may be working couples, couples with children, or retired couples who are looking for furniture that will match their active and luxurious lifestyle.
Career-oriented people such as doctors, lawyers, business people, or other high-ranking professionals who are looking for furniture that will look good and make a good impression on their guests.
People who love entertaining. They may host parties, dinners, or other events at home. They are looking for furniture that will suit these events and create a sense of hospitality.
Style guide
Fonts:
Poppins
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Italiana
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Colors:
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